Tag: angry birds on social media

The Angry Birds series is finally set to arrive on Facebook, with Rovio planning to introduce the games to the world’s most popular social network on Valentine’s Day, February 14.

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Tags: angry birds, angry birds on social media, Facebook Game

Angry Birds are one of the most famous games on the PC as well as on the Mobile phones and other platforms as well.

First it was just a game. To the surprise of many, it became a global hit, and in the space of less than two years has been downloaded onto various devices more than 300 million times.

Rovio, the Finnish-based company that brought the world the Angry Birds game, has followed up its phenomenal success with a range of themed merchandise that includes shoulder bags, flip-flops and toys. There’s even a cookbook. Baby blankets are on their way. And according to a report on Friday, a $1.2 billion valuation could also be just around the corner.

Rovio may use any new funds to fuel its expansion. The company plans to make an “Angry Birds” movie and open offices outside of Finland, and is seeking to capitalize on the popularity of its brand in countries such as China, where it aims to sell stuffed animals and clothing in 200 retail store.

The Bloomberg report claims that the game’s creators are currently in talks that could result in Rovio being valued at $1.2 billion. The information was passed on by “two people with knowledge of the discussions.”

The source said that Rovio is thinking about taking a “strategic investment from a company in the entertainment business.”

Michael Pachter, managing director of research at Wedbush Securities, told Bloomberg that the potential investors could be game developers like Electronic Arts and Zynga, which could help the Angry Birds maker reach new audiences. Given the game’s success, reaching new audiences would be no mean feat. It’s not hard to believe that there might be undiscovered tribes in the depths of the Amazon rainforest going about discussing the game.

Pachter even raised the prospect of the game’s characters turning up at Disneyland. “I can see how Disney would take Angry Birds and turn them into a theme-park ride and a movie,” he told Bloomberg.

One thing is for sure. Rovio is keen to capitalize on the success of its global game. It has plans, for example, to sell Angry Birds merchandise in 200 retail stores across China.

In March, Rovio received $42 million in funding from investors including Skype Technologies SA co-founder Niklas Zennstrom’s Atomico as well as Facebook Inc. backer Accel Partners.

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Tags: angry birds, angry birds on social media, social media game