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Why Professionals Don't Blog?

I read ProPakistani daily, but it wasn’t until last week when I noticed a blog post on “Why Professionals Don’t Blog?” by Aamir Attaa that I decided it was time to put in my part.

According to that post, Aamir asked to give out the opinion on a very important question that what makes the professional having the pure knowledge of his/her domain don’t blog! Aamir’s post got some responses, from professionals too, I am summing them up and adding my thoughts to do this post series.

I have to say, this fact stunned me a little. Why 50,000 plus professionals in Pakistan would actually do not find any reason to have their own blog! Then the same answer that caused me to start my own blog popped up in my mind – Postponing or delaying needlessly.

Generally, people delay in fulfilling the tasks they do not like to do, for example, waking up early, going out to attend a meeting they are least interested in or even making a simple call. But most of the times they are even lazy for doing things! You may be getting my point now, but let me take you in deeper explanation of this thought.

Why Professionals Don’t Blog

I find so many reasons why professionals don’t blog but the top reasons may include:

• Mingled in “Should” and “Have To” – The most upfront reason which I personally have noticed is that people are so confused before starting a blog and just keep bouncing between the thoughts to blog or not to blog. In my opinion telling yourself you “have to” do something or “should” do something makes a lot of difference and lazy behavior creeps in. This thought makes you not want to do it at all.


• Perfectionism – Other than laziness, looking for perfectionism is always a recipe for disaster and gives them another reason not to blog. They get so worried that the blog they create won’t be perfect and then they don’t even bother starting it.


• Taking it as a burden – Most of the professionals take blogging as adding up their work load and cutting short their leisure time and then as if they there would be more work and no fun. It usually stops them getting into blogging.


• Lacking an execution plan – Suppose they think about starting a blog, so many thoughts and ideas bombard in their mind. They have to decide a domain name, purchase it, deciding a platform to blog, thinking a topic to blog on, coming up with the topics to keep writing on, determining that how often they are going to write their posts and on and on and on… In the end, they end up with so many overwhelming ideas and things to tackle with and lose confidence starting it. This is just because the lack of a proper execution strategy.


• Fear – Fear factor is another basic reason professionals don’t come up with blogging. Fears may be of unknown; fear of success, failure, not being good enough and fear of rejection are the most stand-out fears professionals often have.

They take everything so much deeper in the prospect of their image in the market. They fear starting a blog because it might not be as good as someone else’s blog. Or they fear starting a blog that no one will read. Or they fear they don’t know enough about a particular topic to start a blog. Or they fear their blog will actually be successful and that will cause them too much stress and anxiety. This list really could go on forever.

So, that is what I think why professionals don't blog. What do you think?

In the next part I'll try to convince professionals to start blogging through my arguments and observations.